Korean company working to offer new content to Blu-ray players
What if your Blu-ray player could do more than just play Blu-ray discs? Well that is the ambition of one company in Korea that hopes to make the high-def disc players an even greater platform for video content.
The company working on the project is named Dreamer and their software, called Biddle, teaches Blu-ray players new tricks. The Biddle software turns networked Blu-ray players into HD set-top boxes. Just like cable and dish operators, the Blu-ray player could offer interactive programming like Video on Demand but Biddle could offer more content like e-commerce, casual gaming and web portals. The way it works is that Biddle moves content from a centralized server to Blu-ray players loading content and applications like web pages.
Currently the software is being used in Korea by one million users but looks to expand in the U.S. You can be sure that we’ll be hearing more about Biddle once they start rolling out the technology and software in the states.
Read more at Multichannel News.
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